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The World Bank has developed the BuzzMonitor, an open source application that "listens" to what people are saying about the World Bank across blogs and other sites in order to help the organization understand and engage in social media. Jeremy sat down with Pierre Guillaume Wielezynski at Defrag and talked about how the World Bank is using this as a tool for non-profit organizations, NGOs, foundations and think-tanks to see and hear what people are saying about them, their programs and understand the perception around important issues.
Posted November 15, 2007 10:38 AM
Jeremy, Ricky,
It was nice seeing you at Defrag, thanks for the video. I hope developers download, use, and improve the buzzmonitor.
Cheers,
PG
Posted by: Pierre Wielezynski at November 15, 2007 2:55 PM
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