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Indi Young, co-founder of strategic design firm Adaptive Path, spoke at Yahoo! earlier this month to introduce her new book, Mental Models. Subtitled "Aligning Design Strategy with Human Behavior," Indi's book explores the reasons for different user behaviors and provides practical guidance for designers, developers, product managers, and everyone else involved in the creation of useful, engaging products. You can also find a collection of images from the book on Flickr.
Posted April 21, 2008 9:32 AM
This seems like a great presentation, but the slides are really needed to see what the heck she is talking about.
Posted by: Brett at April 24, 2008 1:58 PM
Good presentation but i agree with a past poster that the slides are ideally needed to understand it fully. Good though.
Posted by: Lee at April 28, 2008 2:23 AM
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